Downstream Marketing Blog

I’ve recently caught up with the rest of the world & bought an iPod, so now I’m on the lookout for interesting podcasts. This is one I found recently, with Danny Sullivan, Hugh Macleod & Mike Arrington discussing the new Live search Cashback product.

As Google continually increases its market share in the United States, Europe & Australia, the other engines are faced with the difficult task of trying to remain competitive whilst “out-innovating” Google.

Whilst this podcast initially begins by being a discussion about the Cashback program, it quickly becomes a heated argument around the relative merits of each search engine, whether Microsoft can compete with Google in the search space without Yahoo, & whether or not Google will be losing market share any time soon.

It runs for just under an hour, but well worth a listen if you’re interested in all things search!

Tags: Cashback, Live

This entry was posted on Sunday, June 15th, 2008 at 11:05 am and is filed under Search (General). You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.